Local Artistes Demand For Recognition

The Zambia Association of Musicians (ZAM) has bemoaned being left out of the national tourism re-branding exercise.

The association says it is surprised at the Zambia Tourism Board ZTB’s co-opting of Congolese musicians in the re-branding campaign.

Last week, Zambia phased out the tourism tag-line Zambia the real Africa replacing it with Zambia Lets Explore.

But ZAM President, Maiko Zulu has told MUVI TV that the re-branding campaign should have centred on local artists.

However, ZTB Managing Director, Felix Chaila has said in a separate interview that the board has embraced both local and foreign artists in the campaign
By MuviTV

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